+44 (0)161 850 8900 [email protected]

Nestlé: Go Free

Nestlé Cereals, Water and Confectionery Brands

get in touch

the campaign


A promotion designed to strengthen the link between Nestle products and healthy living. Collect the on pack vouchers for FREE GOs at sporting activities and experiences throughout the UK

the outcome

 

  • Promotion designed to strengthen link between Nestle and healthy living
  • Collect on pack vouchers for FREE GOs at sporting activities and experiences
  • Vouchers directly redeemed at 5,000 venues across UK & Republic of Ireland
  • Promotion ran on 65 million packs and ran for 4 years with new activities and experiences being added each year
  • Activities included soccer skills lessons at Brazilian Soccer Schools, tennis lessons, swimming, gymnastics, martial arts, white water rafting, go karting and gliding
  • Responsible for contracting venues, development of promotional website with postcode venue search, redemption handling and analysis, dedicated customer helpline